EVE is NIO's vision for an autonomous car of the future. In 2018 it went through a CMF update and the Global Brand Design team in Munich was responsible for the creation of new assets to reflect that. My task was to use 3D and visualisation tools to aid the overall art direction of the project, mostly on the set and lighting design and on the definition of the shots to be taken.
VP of Design: Kris Tomasson; Global Brand Design Director: Stephen White; Global Brand Design Manager: Erik Ekström; Photographer: David Daub
